INDUSTRY EVENT

Business as Unusual

Karl McKeever talks at Spring Fair 2022 about thriving in an era of disruption and unparalleled change.

If good business is about maximising opportunities, why do so many businesses fail to spot the everyday chances to drive customer satisfaction and develop more powerful relationships with their clients, shoppers and consumers?

By Karl McKeever
Posted 10.02.2022

“Do something great. Don’t just deliver, excel at what you do. Be your brand’s best self.”

Recognising small changes that make a big impact are often hidden by our own learning and experience. But when we are in unfamiliar times, and changes are happening all around us, how do we 'unlearn' in order to see the small changes that will make a big impact?

Futurview founder Karl McKeever recently shared his vision for a more dynamic ‘Business Unusual’ future with attendees at Spring Fair 2022, held in Birmingham. His talk on the ‘Inspiring Retail’ stage covered a number of topics including how businesses can thrive in an era of unparalleled change, why developing a culture of curiosity is essential to keep brands in front of latest trends, and how to spot opportunities ahead of the curve for early advantage.